From cold leads to booked clients, learn best practices for taking potential customers from hmmm, maybe to yes! definitely. I’m talking sales calls, follow ups, tracking your closing ratio - everything involved with creating a client experience that makes ‘em say hell yes.
sales & marketing
The Sales Process:
Relationships are everything and networking can be one of your most powerful catalysts for growth. Build your business and vendor relationships and your reputation like a grown-ass pro with tips n’ tricks brought to you by yours truly. It’s one of the top 3 strategies that propelled my own business to higher (way higher) ground.
Instagram, Pinterest, and Facebook? Consider them your new BFFs. Learn to run ads, what to post and when, how to use hashtags, best practices for optimizing your reach and visibility, and how to use Instagram stories to your advantage. You can’t miss this one.
Harnessing The Power Of Social Media:
When you’re implementing new ideas and systems in your business, the flow can feel disjointed and choppy. Here we focus on all the moving parts - forming a culture around your brand so the client experience is smooth like butter from beginning to end.
Putting It All Together:
Give them the experience of a lifetime by focusing on these 4 things: Place (storefront, online presence - the first impression), Product (does your product align with your pricing), Process (ease of doing business, winning over your clients), People (creating a positive emotional connection with your clients).
The Four Ps Of A Premium Client Experience:
Cover your bases and dot those i’s - you’d be surprised at how fast an unoptimized website can scare prospects away. I’ll cover must-haves and more to help you optimize your site and attract all the right clients.
the client experience
Craft and control the culture of your company by defining what you believe in and letting that guide your principles and business identity.
Forming Company Values: